The Athena Group is a student-run marketing agency that lets you apply what you've learned in the classroom and gain real-world experience. The group works with Rice Business on its own marketing projects using website analytics, market research, social media and more.
The Athena Group Market Research team market test the viability of a new product or service by communicating directly with a potential customer. Through market research, Rice Business can figure out their target market and get opinions and feedback from consumers in real time.
Launching an attractive and scalable website quickly and affordably is important for modern startups ┬Ø Stack offers massive value without looking 'bargain-bin'.
